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Key Concepts in Strategic Management
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Автор: Jonathan Sutherland
Жанр: Palgrave
Год: 2004 Количество страниц: 304
Формат:
DjVu (15.20 МБ)
Дата загрузки: 16 апреля 20082008-03-12
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Аннотация
«Key Concepts in Strategic Management» is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and internet research opportunities are identified. More complex terminology is made clearer with numerous diagrams and illustrations. With over 500 key terms defined, the book represents a comprehensive reference for anyone studying a business related course or those simply wishing to understand what strategic management is all about. It will be especially useful as a revision aid.»
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